Panoramic view of Martín Carpena arena during a Unicaja Málaga game with TRISON Yellowbricks’ audiovisual management in action.

Unicaja Malaga

Málaga, Spain

Unicaja Málaga relied on TRISON Yellowbricks to manage the live audiovisual content for the entire 2024–25 season at the Martín Carpena.

The challenge

Transform each match into an immersive and dynamic visual experience that combines real-time information, entertainment and graphic creativity.

The insight

TRISON Yellowbricks was in charge of the technical audiovisual operation and interactive activations in each match, guaranteeing dynamism, reliability and a modern entertainment experience for fans.

Control room view with audiovisual technicians managing live content during a Unicaja Málaga basketball match.
LED screens and lighting synchronized during a live Unicaja Málaga match to enhance the fan experience.

Turning every game into a live show

Beyond basketball, each Unicaja Málaga home match became an immersive event. TRISON Yellowbricks transformed Martín Carpena into a stage of synchronized lights, visuals, and fan interaction — merging sport, technology, and entertainment in real time.

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Comprehensive audiovisual management

Creativity and technology enhancing the fan experience.

Martín Carpena arena during a Unicaja Málaga game showing live audiovisual control and themed match graphics on the LED screens.

Live operation, interactive actions and themed designs

TRISON Yellowbricks managed the live audiovisual operation of Unicaja Málaga, combining real-time statistics, Kiss Cam, Dance Cam and themed content for each event — from Halloween to Valentine’s Day — ensuring entertainment beyond the game.

TRISON Yellowbricks technician operating robotic cameras and audiovisual systems during a Unicaja Málaga match.

Continuous technical support and technological integration

The audiovisual system was supported throughout the entire season with continuous technical assistance and advanced robotic camera integration, guaranteeing visual precision and reliability in every match.

Historic season and visual innovation

The 2024–25 season marked a turning point for Unicaja Málaga — not only for its achievements on the court but for the immersive audiovisual experience that transformed every match into a live spectacle. Fans became an essential part of the show through creativity, synchronization, and technology.

The evolution of live sports entertainment

Unicaja Málaga and TRISON Yellowbricks redefined fan engagement in basketball, setting a new audiovisual standard in sports arenas through creativity, innovation, and flawless technical performance.

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