SIXT

Pullach, Germany
Audiovisual Integration
Content Creation
Content Management

SIXT, an international car rental company, was looking to transform the lobby of its headquarters in Pullach, Germany, into an innovative and engaging space that reflected the brand’s creativity, modernity and identity.

The challenge

Create a corporate environment at SIXT that welcomes employees and visitors while reflecting innovation, prestige, and creativity, transforming the lobby into an immersive space that reinforces the brand image.

The insight

TRISON implemented a 30 m² LED screen and three synchronized banners, creating unified visuals with exclusive content, including 3D vehicle recreations and a digital dragon blending art and technology to surprise visitors.

Main façade of SIXT Pullach headquarters.
ALT-description 2: 3D digital water animation projected across SIXT’s LED screens in Pullach, illustrating TRISON’s creative content integration.
Interior view of SIXT’s digital lobby showing synchronized LED visuals and immersive 3D content designed by TRISON.

Immersive corporate storytelling

TRISON turned SIXT’s reception into a digital stage where architecture and motion merge. The synchronized LED system, combined with exclusive 3D content, enhances brand storytelling and transforms everyday interaction into an audiovisual experience.

Technology and creativity in motion

A corporate lobby transformed into a living brand showcase.

30 m² LED wall at SIXT headquarters displaying dynamic content integrated by TRISON.

Large-format LED screen

Central installation exceeding 30 m² delivers impactful visuals visible from all angles.

Synchronized digital banners at SIXT Pullach lobby extending LED visuals across the reception area.

Synchronized digital banners

Three vertical displays connect with the main screen to create unified audiovisual choreography.

3D vehicle recreation displayed on LED screens at SIXT Pullach headquarters created by TRISON’s content team.

Exclusive 3D content

Bespoke 3D animations — including vehicle recreations and digital art — enhance the visitor’s immersive experience.

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Digital immersion and emotional connection

This project demonstrates how large-format audiovisual integration and creative content transform a corporate space into an experience that emotionally connects with employees, clients, and visitors — reinforcing SIXT’s innovative and premium brand image.

Visitors experiencing SIXT’s immersive digital lobby with synchronized LED displays and branded audiovisual storytelling.

Innovation showcase

The SIXT Pullach lobby exemplifies how technology and creativity redefine corporate spaces — turning architecture into a dynamic expression of brand prestige and innovation.

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