Scalpers

Madrid, Spain
Audiovisual Integration
Content Management
Digital Signage Solutions

Scalpers inaugurated its flagship store in Gran Vía, Madrid, in October 2023, a space that combines fashion, innovation and digitalisation.

The Challenge

To create an innovative flagship that integrates technology and design to generate an immersive and memorable journey that connects emotionally with customers.

The Insight

TRISON developed a digitized environment with advanced audiovisual solutions that enhanced the brand’s narrative and improved customer interaction with the space and products.

Large-format LED screen inside Scalpers flagship showing dynamic campaign visuals.
Digital signage embedded in the architecture of the Scalpers Gran Vía store.

Digital identity

Technology reinforces the brand’s character through expressive visuals, audio and atmosphere, creating a distinguished retail mood.

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A guided and immersive experience

The store integrates architecture and audiovisual design to create a fluid, expressive journey. Digital content highlights collections, supports navigation and enhances Scalpers’ signature aesthetic, turning the flagship into a modern, emotionally engaging environment.

Immersive interior of the Scalpers flagship store with integrated visual and sound design.

Retail evolution

The Scalpers flagship stands as a benchmark in digital retail, combining fashion and technology to elevate the customer experience.

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OUR PROJECTS

PROJECTS