Lagoh, the largest shopping centre in Seville, promoted a pioneering digitalisation project that transforms millions of pixels into immersive and interactive experiences.
To create a shopping centre 3.0, capable of surprising visitors and tourists with a large-scale digital proposal, integrating art, technology and interactivity in indoor and outdoor spaces.
TRISON Necsum conceptualized, designed and executed a comprehensive strategy, with hologram shows, digital architecture, transparent LED elevators and an interactive cylinder that turns the visitor into the protagonist.
Digital art, interactivity and architecture merge to turn Lagoh into a destination beyond retail.
GET IN TOUCHLagoh features multiple iconic digital elements designed as attractions in their own right. From digital façades inspired by Seville’s culture to transparent LED elevators that create a floating sensation, each installation enhances the architectural identity of the centre.
At the core of the experience, a 360º interactive digital cylinder invites visitors to play, explore and personalise content. Combined with large-scale holographic shows over the central lake, the space becomes an emotional and multisensory meeting point.
This project has been recognised by industry leaders for its excellence in design, innovation, and execution.
DIGITAL SIGNAGE AWARDS 2020
CREATIVE EXECUTION – HIGH COMMENDATION
LAGOH MALL
DIGITAL SIGNAGE AWARDS 2020
SPORT & ENTERTAINMENT VENUES
LAGOH MALL
AV AWARDS 2020
RETAIL PROJECT OF THE YEAR SELECTED – HIGH COMMENDATION
LAGOH MALL
AV INTEGRACION 2021
BEST MALL INTEGRATION
LAGOH MALL
Lagoh stands as a reference in experiential retail, where digital creativity transforms a shopping centre into a cultural and tourist destination.
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