Vienna Airport, Vienna, AustriaLagardère Travel Retail partnered with TRISON to transform the entrance of The Fashion Gallery at Vienna Airport into an immersive digital landmark, enhancing visibility and elevating the retail experience in a high-traffic environment.
Create a powerful and immediate visual impact at the entrance of a flagship retail space in Vienna Airport, capable of capturing passengers’ attention while integrating seamlessly into the architecture and maintaining smooth passenger flow.
TRISON designed and implemented a large-scale immersive LED installation that extends the physical space through digital content, turning the store entrance into a striking visual landmark engineered for continuous operation in an airport environment.
The LED installation was conceived as a continuous digital surface that amplifies brand presence from the first point of contact. Its scale, brightness, and visual continuity create a strong emotional impact, inviting passengers to engage with the space while reinforcing Lagardère’s premium retail positioning.
Recognised at launch as one of the largest immersive LED installations in Europe for airport retail spaces.
GET IN TOUCHEngineered as a permanent solution, the installation was designed to meet the operational demands of an international airport. TRISON managed the full audiovisual integration—from engineering and installation to commissioning—ensuring reliability, visual excellence, and long-term performance in a high-traffic environment.
This project has been recognised by industry leaders for its excellence in design, innovation, and execution.
THE DAILY DOOH GALA AWARDS 2019
Best Airport Install
LAGARDÈRE VIENA AIRPORT
The Lagardère Vienna Airport project sets a new benchmark for immersive digital retail in transit spaces, combining scale, architecture, and technology to elevate brand presence and customer experience.
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