Barry´s Bootcamp

USA

Barry’s Bootcamp modernized its Fuel Bar with digital menus, improving visibility, functionality, and user experience.

The Challenge

The chain needed to offer relevant information and content in real time within its gyms, reinforcing the interaction and participation of its members in the community.
 
 

The Insight

TRISON North America implemented strategic video walls and interactive tablets in each room, displaying class schedules, trainer profiles, and community events, all accessible intuitively and in real-time.

Pre-digitalization Fuel Bar showing static menus and communication limitations.
Close-up of Barry’s Bootcamp digital menu screens showcasing improved design and usability.

Smarter menus, better experience

A digital system that enhances clarity, speeds up service, and modernizes the Fuel Bar.

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A Modern, Functional Fuel Bar

The digitalization introduced a sleek aesthetic aligned with Barry’s brand identity. Clearer content, high-brightness screens, and instant update capability improved workflow efficiency and enriched the customer journey.

Updated Fuel Bar with modern digital screens providing improved visibility and design.
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Enhanced communication & efficiency

Digital menus allow staff to update products, prices, and promotions instantly—ensuring accuracy and reducing operational friction. Customers receive clearer information, supporting quicker decision-making and a smoother ordering flow.

Technology that elevates the visit

Digital menus transform the Fuel Bar into a more efficient, modern, and engaging touchpoint for members.

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